Small or local businesses can’t compete online, they say … so why be involved with e-commerce and online sales? Another common misconception. Consider these benefits: Reach New Customers. How much more could you sell if you could reach customers across…
Want to be #1 on Google? Who doesn’t? Whatever you do, don’t spend money on aggressive search engine optimization. Many website owners see search engine optimization as the answer to their search ranking woes, when things are way more complex.…
Did you know that more than 25% of US smartphone users who browse the web almost never use any other platform! [Studies from Pew and from On Device Research] That means some 25 million people will only see your website…
Some parts of the web are finished, unchanging creations, but most of the web changes all the time, i.e. blogs, news sites, corporate sites, et al. Some change every week, some every day. We know that Google rewards fresh content…
For a brand new website and niche local sites (think roofing and electrical) , optimizing for local search can be the easiest way to get relevant traffic. There are plenty of ways of driving traffic to websites, but local search…
When it comes to traffic, Pinterest (launched two years ago as a beta site out of an apartment) now outranks Google+, YouTube and LinkedIn combined! So if your business sells products, you need to check out this latest free…
… and WHY Real Estate Blogs Are The Future … Though there aren’t any definitive figures, many experts would agree that more than 90% of all real estate websites are totally ineffective in bringing business to the agent or brokerage. …
For most small businesses, outsourcing web design work is a necessity. The bottom line is that unless you are that rare creature who possesses an extremely good sense of design combined with a highly evolved programming prowess — you should…
When your internet marketing campaigns don’t measure up, you’re likely to book some time with a marketing consultant. If you hire the right marketing consultant, he’ll diagnose your problems and hopefully, your marketing campaigns will start producing leads and sales. …
Some of us shudder at seeing so many websites, never mind our own, sporting the exact same stock photos. Ugh. Do we have to encourage such obvious lack of creativity? On the other hand, professional photography is more important on…